Our Song of the Day is the powerful new video and song from Canadian artist Dax.
The Ottawa-native released the video for his Joey Barba-produced song “Black Lives Matter” on Monday, and he’s already racked up more than 1.295 million views since.
Shot by Damien Sandoval, the video starts with a black screen with the question “Remember when we were kids and didn’t see color?” written in white text. It’s a question that captures the essence of the song which stresses the fact that hate is not a character trait, it is learned.
The video then shifts back and forth between protest footage from around the United States, and shots of Dax taking a knee and raising a fist in solidarity.
“Remember when we were kids and didn’t see no color and when we played in kindergarten and I called you my brother?”
While Dax’s perfectly executed verses emphasis the fact that racism and hatred is something a child is not born with, the song really hits you in the emotions when it gets to the simple yet effective chorus featuring three words repeated: “I Can’t Breathe.” Three words that 2020 will be remembered by.
“Black Lives Matter” is available for streaming on various digital streaming platforms including Apple Music and Spotify.
You can follow @ThatsDax on Instagram.
The Black Lives Matter movement needs to be supported indefinitely in order to make real change. We’ve compiled a list of resources and ways you can support Black Lives Matter, anti-racism and human rights.