The new record marks the first single in the rollout of the Swiss producer’s new conceptual project ‘NOW’
As summer heats up, Jimi Jules is back with his new project, “NOW.” This creative and evolving platform explores life, love, togetherness, and the above all joy of making music without losing track of the reality. Like the previous project, the visual direction is in the hands of Trevor Jackson, shaping one of the project’s core aspects: the belief in creating something beautiful together.
“Human Rights” is the first single and the kick-off. It blends percussive elements, a driving four-to-the-floor rhythm and a housey synth loop into a fine melange for the dance floor; the perfect stage for Jimi Jules’ glimmering vocal performance and the personal message of the track.
Jimi Jules is an international multi-Instrumentalist and producer, dedicating his successful career and education to the House and Techno scene. Devoted to club culture and having played over the world for 20 years, Jimi Jules is currently signed to renowned Berlin-based label Innervisions and collaborative booking agency TS.
In addition to his solo endeavors, Jules has been actively collaborating with a diverse array of esteemed labels, including Innervisions, Zukunft, Defected Records, Life And Death, Watergate, Rumpelmusig, Hive Audio, and Rebirth. Notably, Jules recently achieved a milestone with the track “Pushin On,” released on Defected, garnering over 200,000 record sales and earning him silver disk recognition in in the UK.
