Trap Lore Ross on “FENTY – How Rihanna Made $570,000,000 Selling Makeup”



UK YouTuber Trap Lore Ross recently released a new video looking at the makeup empire that made Rihanna over half a billion dollars.

Fenty Beauty, named after Rihanna’s last name (Robyn Rihanna Fenty), launched in Sept. 2017 and “is popular for its broad inclusivity across skin tones and gender, especially its Pro Filt’R foundation.”

Check out the video below.

You can follow @TrapLoreRoss on Instagram.