In some pretty shocking news, Above & Beyond have announced their upcoming all inclusive Anjunabeach event in Mexico. The event was to take place in Riviera Maya, with packages ranging from a minimum $1,600 per person up to over $5,000 a person for the max VIP setup.
News the cancellation was posted on by the ficial Anjuna account on the Above & Beyond subredditÂ as well as on the ficial event page on Facebook. The message apologized to fans who had already booked a trip out to the event, yet didn't go into true detail on my it was cancelled. My gut is that the festival was just WAY to overpriced for the consumer considering other options and ways seeing Above & Beyond and the tickets weren't even close to selling, causing them to halt the event before it even gained any steam.
Read the full statement below:
“Itâs with much regret that we have to announce that Anjunabeach Riviera Maya has been cancelled. Weâll explain why shortly but first, we want to apologise to all you who bought tickets and were excited for the show, and reassure you that full refunds will be issued, including any air travel booked. Fans who purchased all-inclusive packages will receive direct communication with from CID Presents in the coming days with full refund directions.
“When this idea was initially mooted by the bfins at Anjuna Institute Of Definitive Human Experiences, we knew it was an ambitious aim to take several thousand you away to a beach paradise for a long weekend, completely immersed in music and surrounded by your fellow Anjunafamily. When you add up the 30-odd artists we had planned, the 200 on-site staff, the bespoke production and light installations and pop-up surprise parties, it was always going to be a huge undertaking.
“Our partners set a package price significantly higher than the average A&B show but ultimately necessary to help us achieve our full ambition and, with initial feedback positive and pre-sale signups numbering over 10,000, at first we felt good about how the event was being received.
“But, having listened carefully to all your feedback – and after doing a lot soul searching – itâs apparent this foray into a new event format isnât coming together the way we intended, and so weâve taken the difficult decision not to proceed with it.
“We heard from some that the price point felt too much a stretch, or that this event felt too exclusive, and were disappointed that this amazing experience wasn't accessible for more people. All this feedback we have taken to heart. We can only do what we do when we have your support, and youâve told us loud and clear that we got this one wrong.
“The dream Anjunabeach is still alive. We will make it happen somehow, somewhere, but in the meantime, weâre still focused on bringing you events like ABGT250 – affordable weekends away in nature, united by music, together as a family. For some time now weâve been scouting locations on both sides the atlantic and further afield, and will obviously bring you news on those ideas as soon as we can.
“In the meantime, thank you for your honesty and feedback – it has given us pause to reflect on what sort live experience you want. -Above & Beyond and AnjunaHQ”